The Tuesday Model
April 29, 2008
Tuesday, not as bad as Monday, and not as good as Wednesday. Its a forgotten day to most people. If you have an average and dull life, then you could say that your life is a bunch of Tuesdays I guess. Is there any way that Tuesday could mean…a little more…here’s something that I use to get me through the Tuesdays of my life.
I have been at LÛCRUM now for about three weeks, and one of the first projects I have been asked to participate in is concerning customer loyalty. So I thought to myself, customer loyalty, how to get it, and obviously how to retain it, when it hit me….Tuesday!
What does Tuesday have to do with customer loyalty, and what is the Tuesday model, you ask? The Tuesday model is a little bit of advice that was given to me by my mentor in College. A successful venture capitalist, and entrepreneur, a man that I respect. Anyways, one day we were out at dinner and I was picking his brain about business, life, etc. when he told me this. “Andrew, all relationships, business or personal, are based on three criteria. Expectations, understanding and trust.” E.U.T or T.U.E the prefix of Tuesday as a way to remember it. “These are the building blocks of relationships” he explained. His logic was that, once expectations are not met, then understanding becomes clouded and thus, trust falls apart. Naturally he concluded “that trust is the backbone or all relationships.” I listened to my mentor and it made sense, moreover, this was a man that I respected and I could see he was great a forging strong ties in every aspect of his life and this was the secret ingredient behind his success.
Since that day I have implemented the Tuesday Model into everything relationship I in my life; family, friends, work and girlfriends. It helps you empathize, which fosters understanding and clarity. I have also amended the model itself. Trust, Understanding and Expectations is how it was originally conceived, but a sub note to expectations is communication. Only if communication is clear can expectations be derived and met. Of course this screws up the acronym but it’s worth it.
So now that I have acquainted you with my philosophy (something that I will do a lot if you let me), it is time to implement the Tuesday Model with my tasks here at LÛCRUM. Going along with the theme of Tuesday, you can find further “rants” if you so desire every Tuesday from here on out. If you agree with me great, if you have anything to add, I’m all ears, or perhaps you think I’m insane, either way, discourse is always welcome.
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3 Responses to “The Tuesday Model”
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Hmmm…I wonder if that’s why I’m more productive on Tuesdays?
Andrew,
This is precisely why I have given you the very important task of finding ways to drive customer loyalty. You are an excellent communicator, and you bring great ideas to the table. Great post. I look forward to next Tuesday morning, when I can learn more.
[...] a two-way street. Respect comes down to relationships, and relationships come down to the Tuesday Model or The Tuesday(superscript C) Model. It’s linear. If the customer is simply a means to an [...]