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Recession-Proof Your Software Development Career

February 28, 2008

Some time ago I answered the LinkedIn question, “What does networking mean to you?” Suzette West, a west-coast real estate broker, asked the question, and she marked my response the best answer. Here is how I responded:

For me, networking is local. Although I have global and regional reach through LinkedIn and social networking sites, my most valuable contacts are local. Local, that is, through my sphere of influence. Folks I reach out to gain some level of immediate trust due to my proximity to them, whether geographical or relational. Then, it’s up to me to take the first step and add value.

Because most of my most valuable networking relationships are also geographically local, part of my next step is a face-to-face meeting. Connecting with the best-of-the-best becomes very difficult without a face-to-face meeting. Of course this takes time, effort, and generally some small amount of money for coffee or lunch. And when we meet I’m looking for ways I can offer them value. If my colleague understands networking, I’ll quickly receive value from them. If not, then I’ll follow up our conversation with email or a phone call when I have the ability to offer more value. Eventually my colleague will catch on and begin offering value to others as part of the cycle.

So my philosophy towards networking is, “What can I give?” I view my role as building community and bringing others together. I subscribe to the notion of what goes around comes around, and I’ve been amazed more than once at what has come around to me when I’ve least expected it. I suppose another way to look at this is, those who are the luckiest work the hardest.

That’s what networking means to me.

Networking is having value and then giving that value away. It’s serving. It’s mentoring. Networking is sharing for the benefit of others. It’s looking for ways to help without an expected reward. Suzette and I share this philosophy and have since become long-distance friends encouraging each other’s networking activities.

I look to serve the Cincinnati IT software developer community. My goal is to strengthen this community and make it a place that people want to be a part of. I devote most of my time and energy bringing folks in this community together. And I’ve been able to watch a number of other folks do the same thing.

I especially look around at local developer events that take place about 10 times a month and think of folks like Mike Wood, Kishore Subramanyam, Mark Windholtz, Melissa Messersmith, and Marco Morena. These folks lead local user groups and spend countless unseen hours organizing, preparing, and presenting in order to bring the most valuable information to our local community. Why? Because they believe in our IT community. Do they ask for thanks? No. In fact, these folks usually give things away at their events on top of all the time they spend. Because they are givers.

Here is a snippet of an email that Natasha Allie recently sent me:

Networking is defined as developing an extended group of people with similar interests or concerns who interact and remain in informal contact for mutual assistance or support. It needs to start well before you need something. Indeed, it is a continuous long-term proposition that’s about building positive win-win relationships. We live in an unpredictable world. We don’t know when a recession will hit, if we’ll lose our job, or if a contract will be cut short. We don’t know if our skills will be relevant or if we’ll outgrow our current careers. Having a strong network helps us deal with those eventualities. A network is a safety net. If you’ve done your job well, developed relationships, given more than you’ve received and kept in touch, your network will have no problem helping and supporting you when you need it most. Eighty-five percent of all jobs are filled through personal references and contacts. It’s how you meet future clients, employers, life long friends and business partners. It’s how you find amazing employees, unearth tremendous opportunities and learn how to transition your career. It’s also how you establish information avenues, solve problems and mentor other people. Networking accelerates your career and business success.

I don’t know how accurate the statistics are, but I do know that software developers generally don’t pay attention to their network “well before [they] need something.” And many do not spend time, at least professionally, giving to their network more than they receive. My understanding may not be entirely quantifiable. My first-hand experience is. I attend quite a few of the Cincinnati IT community events, and I probably meet or see a total of 200 people a month. I would bet this is about 5% of the total community.

So my admonition, especially in the face of a recession, is to start to understand networking. Get out there and give of yourself a little. You have a job today? Great! That is the best time to start. So you’re introverted or shy? That’s okay, too. Find me at an event. I’ll start a conversation with you. I’ll also introduce you to the folks you should probably get to know. Consider yourself having an insider that wants to show you the ropes. These events give the developer community an opportunity to network together, branch out, and build relationships outside of their glass-walled corporate towers. I bet you’ll see that you’ll be welcomed. And when you *need* your network, you’ll be glad you came.

- Andy

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Written by AndyErickson · Filed Under Business & Leadership 

Comments

2 Responses to “Recession-Proof Your Software Development Career”

  1. You Really Need To Read This « Cincinnati IT - an andy erickson blog on February 29th, 2008 9:22 am

    [...] too much to me to not say what needs to be said. So I said it - just not here. Instead, I posted my thoughts about the importance and value of networking on my company’s blog. No, not technology infrastructure, but professional relationship [...]

  2. kishore on March 1st, 2008 9:25 am

    Andy,
    So true. You have worded it well. There is nothing more for me to add. Yes, most technology people do not realise the power and need for networking. There are some who network because they truly want to and there are others who do to get something out of it. Both are fine. Everyone should network. Just being in the group dynamics of liked minded individuals is a great experience.
    By the way, thanks for mentioning my name! Appreciate it. Really, I do it because I want to and I like to. And if it makes a difference to/in someone then it is an added benefit.
    Kishore

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