And here I am!
July 9, 2008
My name is Jacinta and I am the latest addition to the LUCRUM team. I kinda jumped off a cliff and took a risk. That risk paid off with a cool job in LUCRUM’s marketing department.
I wasn’t really job-hunting at the time, it was a half-hearted effort at best. I liked to describe it as Company Hunting. I wanted to find a company whose culture matched my zesty personality. Yes, you heard right…zesty. I have a lot of WOW and POW and a whole lot of interesting flavors to my personality and my current circumstances were bringing me so down that you could only describe it as, let’s see…BROTH! Watery, bland and unexciting broth. That was me until I happened across Andy Erickson’s LinkedIn profile, which then brought me to his blog, which then directed me to the LUCRUM employee blog.
At that point, I had no idea what LUCRUM did, all I knew was that I had to work for this company. When you read LUCRUM’s blog, the passion and excitement of the employees just jumps out at you. I envied them; I wanted that, I had to have it back in my life.
In my first email to Andy I told him I would hop in my car and drive downtown to take him to lunch. I just wanted to meet him. As luck would have it (and I don’t have good luck, an old boyfriend said I had a dragon curse), Andy called me and invited me to lunch that very day. It was a great lunch, he was very easy to talk to and made me laugh. I even offered to work at LUCRUM for peanuts, filing paperwork or whatever. I think my husband would have killed me if I did that but I wanted IN.
My luck continued and I interviewed with Jodi Heflin and Henry Noble for a consulting position. In my thank you letter that I sent like a good job hunter, I included a Starbucks gift card and a request to fill out a survey from Survey Monkey. I wanted to see how I did in my interview and get feedback on how I could improve. THAT creative follow up led to interviews with Doug Dockery and David Bowman for a new marketing position they were creating. And so here I am, the newest cheerleader of the team.
I’m already working on some exciting things here at LUCRUM. A few of my main projects so far are to help create a Customer eNewsletter, a LUCRUM Speaker’s Bureau, and contribute weekly to the company blog. The Speaker’s Bureau will allow LUCRUM employees to present on a wide variety of topics ranging from new technology to social media to collaboration. There are so many talented, smart people in this company who really know their stuff. I’m proud to work for a company who takes it upon themselves to share that knowledge with the business community.
I’ve started immersing myself into the world of social media and all its various forms. Blogging, Podcasting, Twittering, Plaxo….all these things that I never heard of before coming to work here. I now have my own personal blog, which is still a work in progress, and I have a Twitter id. All done in the name of marketing and making sure LUCRUM is out there and people know about us.
My friends know me to be a social networking queen so a job in marketing, at least this type of marketing, was like a light bulb going off.
YOU NEVER KNOW WHAT YOU’RE CAPABLE OF…a quote from Dave Novak’s book “The Accidental CEO”.
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Welcome to the crew Jacinta. You’re going to enjoy the ride!
I am thrilled that you chose to join LUCRUM, and even more so that you are on my team. Welcome aboard Jacinta.
Your personal blog is titled “Bringing Home the Bacon”. Maybe you should call it “Bringing Home the Peanuts”. A bacon wrapped peanut sounds good, I think I’ll make some tonight while you are drinking martinis.
mmmmm…bacon wrapped peanuts. Om nom nom.
Jacinta, we’re so freakin’ glad you’re here! You’re bringing a spark of life to that back corner of the office. And you got the window seat, too!