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	<title>Comments on: A Call To Action</title>
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	<description>Using Business Intelligence to make data meaningful and solve business problems.</description>
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		<title>By: Scott Felten</title>
		<link>http://thefuturevalueofbusiness.com/a-call-to-action.htm/comment-page-1#comment-754</link>
		<dc:creator>Scott Felten</dc:creator>
		<pubDate>Tue, 22 Jul 2008 03:34:24 +0000</pubDate>
		<guid isPermaLink="false">http://thefuturevalueofbusiness.com/?p=179#comment-754</guid>
		<description>Communication is the key to building a relationship - I can&#039;t think of anything that is more important; and we can all make improvements towards better communication. In this day and age, the electronic media makes it a bit hard given the fact that most of communication is non-verbal and we can&#039;t see or read people. So, I make sure to read and reread my emails. More than this, I try to make it a point to have high touch points.  But I find myself &#039;filling in the blanks&#039; too often. What I mean is that I extrapolate what I think my client might want if they don&#039;t keep their end of the verbal tennis match. Here, I need to make it a point to re-engage and recalibrate. 

I think it&#039;s good sense to simply say &#039;hey, can you do me a favor and spend just a few minutes to help me think this through&#039; or &#039;do you mind if we talk for a few minutes, I just really want to make sure we are on the same page&#039;. I have found that there is often times a need behind the need and as we dig further, we get closer to the &#039;gold&#039; - the real need.

Remember, we have two ears and one mouth and that&#039;s about the percentage we should hear and speak.  :)

~ Scott Felten</description>
		<content:encoded><![CDATA[<p>Communication is the key to building a relationship &#8211; I can&#8217;t think of anything that is more important; and we can all make improvements towards better communication. In this day and age, the electronic media makes it a bit hard given the fact that most of communication is non-verbal and we can&#8217;t see or read people. So, I make sure to read and reread my emails. More than this, I try to make it a point to have high touch points.  But I find myself &#8216;filling in the blanks&#8217; too often. What I mean is that I extrapolate what I think my client might want if they don&#8217;t keep their end of the verbal tennis match. Here, I need to make it a point to re-engage and recalibrate. </p>
<p>I think it&#8217;s good sense to simply say &#8216;hey, can you do me a favor and spend just a few minutes to help me think this through&#8217; or &#8216;do you mind if we talk for a few minutes, I just really want to make sure we are on the same page&#8217;. I have found that there is often times a need behind the need and as we dig further, we get closer to the &#8216;gold&#8217; &#8211; the real need.</p>
<p>Remember, we have two ears and one mouth and that&#8217;s about the percentage we should hear and speak.  <img src='http://thefuturevalueofbusiness.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>~ Scott Felten</p>
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		<title>By: Christy Rollyson</title>
		<link>http://thefuturevalueofbusiness.com/a-call-to-action.htm/comment-page-1#comment-690</link>
		<dc:creator>Christy Rollyson</dc:creator>
		<pubDate>Wed, 16 Jul 2008 16:02:31 +0000</pubDate>
		<guid isPermaLink="false">http://thefuturevalueofbusiness.com/?p=179#comment-690</guid>
		<description>I personally LOVE the customer loyalty cards - use mine constantly for fuel discounts and grocery items.  I think it is great that that this company had the opportunity to use the cards not only to help their customers save money but maybe even save some lives!  

WOW - If I had purchased tainted meat I would have wanted that call before I fed my child that is for sure!  Great article Suzanne!</description>
		<content:encoded><![CDATA[<p>I personally LOVE the customer loyalty cards &#8211; use mine constantly for fuel discounts and grocery items.  I think it is great that that this company had the opportunity to use the cards not only to help their customers save money but maybe even save some lives!  </p>
<p>WOW &#8211; If I had purchased tainted meat I would have wanted that call before I fed my child that is for sure!  Great article Suzanne!</p>
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